We are kicking off 2022 with two business workshops all about optimizing your digital footprint.
a full-service digital marketing agency in La Porte, Indiana. Founded more than seven years ago, Duneland Media has seen tremendous growth – from its start in a basement (or two) to a thriving downtown La Porte office. Now home to 10 full-time team members, DM is positioned for a killer 2022. To begin the new year, let’s look back at how this agency got its start, and its name.
Making sure your consumers are well-informed is an important part of your business, but getting them to read it can be a challenge. Infographics can be a powerful tool to communicate with your audience. See for yourself in our blog on “The Power of Infographics.”
Mobile-first (designing a website for mobile devices) is moving into the preferred spot for web designers due to increased mobile usage. Mobile-first saves developers time and improves their productivity, while also forcing them to create practical designs that benefit users. Clearly, mobile-first website design is a win for developers, business owners, and website visitors!
In 2019, Americans spent an average of more than 6 hours per day online. Worldwide that average was closer to 7 hours. When you consider 2020’s unique circumstances — COVID-19 shutdowns, quarantines, and work-from-home orders — those stats have likely increased. To effectively reach the people you want to and motivate them to act (whether that be to recognize your brand, sign up for your newsletter or buy your product or service), your digital marketing strategy better be on point. Now, more than ever, that means you must think “people first.”
In this article you will learn about what dwell time is, how it relates to SEO, the value of dwell time and finally how to measure and improve dwell time on your website page. Search engine optimization, or SEO, is nothing new to digital marketers. By making both on-page and technical improvements to your site […]
It’s undeniable–the outbreak and corresponding uncertainty surrounding COVID-19 is affecting us all. Local schools, restaurants, gyms and more are closed, and many companies have instituted work from home precautions during this time. Business projections show that sales will most likely slow, but that doesn’t mean you should cut back on marketing. In fact, the digital […]
If you have a website, you’re probably familiar with the idea of website analytics. It’s possible, however, that you aren’t fully harnessing the power of website analytics to help your business. Analysis paralysis is a common feeling when looking at so much data–where do you start? How should your results guide your marketing strategy? Fear […]
We recently donated our time, energy and skills to help create a video for our city, La Porte, Indiana, for HGTV’s Home Town Takeover competition. We think our application video turned out great, and we’re hopeful that HGTV may soon be coming to La Porte!
A new year–and a new decade!– brings with it renewed motivation. Most of us create resolutions and set goals for personal success. Your business deserves the same kickstart, too. Rather than risk leaving your marketing plan behind in 2019, let us break down the top 10 ways digital marketing can help you reach more customers […]