Domain Hosting

A website is a great place to start your business’s online presence. Although these websites are identified by IP addresses, humans aren’t always capable of remembering these long and complex structures or names. This is why we have website domains – a short and sweet way to easily identify your company’s website within the website’s URL. 

What’s a URL you may ask? A URL is just like a street address – a way for a computer to locate a specific page for the user to enter. Typically, it’s the long list of characters in the search bar that appears anytime you enter a website. This long list typically includes the website’s domain name along with other information that directs users to certain pages of the website. 

A great example of a domain name inside a URL could be seen in Duneland Media’s Website Design Page. The URL would read as follows: https://www.dunelandmedia.com/our-services/website-design/. Here, the user can easily see the domain name “dunelandmedia.com” along with the information to direct the user to the website design page – “/our-services/website-design/.

Having a unique domain name for your website has many perks including search engine optimization, brand recognition, and simple identification. To easily reach out to your audience, you want to make sure your website is easily reachable; this is why we recommend making your domain name match your company’s name. This will ensure that anyone who looks up your company’s name will easily find your website, potentially leading to more business leads. Additionally, having your domain name cohesive with your company’s brand will likely lead to more trust and credibility built between your company and your target audience, making it perfect to build a stronger relationship between you and your audience to further grow your business!

Although you never truly own a domain name, you can still rent it out from a registrar –  a company that will register and manage the domain name for you. You can expect charges for both initial and renewal costs; typically annual renewal costs will be charged. In fact, renting out a special domain name has many perks, just like we listed above, but it also plays a very important role in keeping your website in good health! Keep on reading to find out more about maintaining your website and keeping it accessible to the public!